Pop Up Docs™ envisions a world where young people of color are empowered to tell their authentic stories so that media is truly representative of the communities it is meant to serve. Pop Up Docs aims to democratize visual storytelling by intentionally exposing and educating diverse creators while building a capable community of talented, experienced, and influential storytellers.

I developed a brand identity for Detroit Entrepreneur Jarred Henderson. This included type pairings, a logo incorporating custom typography, a color palette, patterns, and graphics. To realize the brand I developed a business card and t-shirt design. The location for the business was envisioned to be mobile so I created vinyl wraps for a bus and van where Jarred would transport the resources and equipment on.